Is your website a scatterplot of ideas, random phrases, and services? Does it suggest that you can do anything and everything for anyone, so long as they’re human? Do you look at it and cringe, but you feel overwhelmed or lost as to how to make it look right and do what you want it to?
Take heart - making a website that captures your value and tells the right story to your best prospects is a tricky thing.
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Is your website a scatterplot of ideas, random phrases, and services? Does it suggest that you can do anything and everything for anyone, so long as they’re human? Do you look at it and cringe, but you feel overwhelmed or lost as to how to make it look right and do what you want it to?
Take heart - making a website that captures your value and tells the right story to your best prospects is a tricky thing.
My guest today is Tina Smith, owner of Creative. Creative makes complicated website stuff easy so that clients can solve the right problems, grow good businesses, and live the life they’ve always wanted.
5 Keys to Improve Your CPA Firm’s Website
Show up in search. Be sure to use the right terms in your headline, inside the
tags. Put what you do in that headline. If you serve a geographic location, use it.
To download the PDF for this episode, subscribe at the top of the shownotes, and receive all the free resources created from the podcast (and get on my Daily List).
Get a free website review by Tina at her website: https://www.connecttocreative.com
Connect with Tina on Facebook at Connect to Creative
Episode mentions:
054 - How Narrowing Your Niche Can Help You Grow Faster
060 - Stand out from the crowd
091 - Is your accounting niche niche-y enough
110 - 15 Phrases to Scrub from your CPA Firm's Website
112 - Does Your CPA Firm Sell Outcomes or Deliverables?
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